draft response to conventions

"Sometimes, working within constraints produces the most interesting work", i feel this means that by working within limits e.g not enough technology ,money and convention means that you have to think alot more ideas and try to make the work as successful as possible within these limits which can produce the most interesting work. In this essay i will discuss this idea and how i have used real media conventions to produce interesting and effective coursework productions.

The conventions of a thriller we used were dark,shadowy atmosphere by using filming mostly in the dark and in enclosed spaces to create a negative atmosphere. We used flashbacks editing them in black and white to connotate the difference.We creating a morally ambiguous character of whom you never saw their face but came to understand -film noir(se7en) and we used realistic settings by filming it in a town and work environment to create a sense of the 'unusual' occuring within a normal setting .
By having to work within these conventions , it is alot easier to create a product in which you know will be more effective as has been previously targeted to the audience and are some of the attractions and wants from the audience. By researching into the conventions i think it has made our product more interesting as we have been able to think of ideas from conventions that we may not have thought of before.
In my music video the conventions i used were feature of lyrics and visuals being related to illustrate amplify the lyrics , we did this by putting the lyrics on icing in the cake in the moment in the music and by using a repetitive motif of a poster being held up to the length of the word everytime it came up.
We used music and visuals being related to illustrate and amplify the lyrics we did this by telling a story on what the lyrics are basically are about and focused are whole music video on this , we used this specifically with 'theirs a spanner in the works you know you gotta step up your game to make it the top you know you know , gotta lot of competition now you gona find it hard to cope with living on your own you know you know' and we represented this by showing this action with a guy who's the spanner and the competition taking the girl and showing the guy on his own representing the lyrics in a story.

We used two conventions of Pete Fraser aswell the first being the tempo/pace of track being matched to the editing by cutting to the beat changing the speed of the film clip to the tempo of the music.
We also used many images of guitars, drummer and the singer and his mouth to emphasise certain parts of the instrumental playing as well.
For the Genre of our music video we had to look at a more specific set of conventions to go with our music genre alternative/rock , the genre is quite different and some conventions such as voyeurism and focus on main artist are not used as strongly. They feature alot more on concept base using their own music video style and iconography and some performance based but mainly on instrumentation and band and venue compared to the selling of just one solo singer.By using these conventions it helped us to create a realistic product of this type of media we mainly followed the conventions but challenged a few by cutting some parts not to the beat of the music to create a syncopated effect, we also didn't follow all of the conventions of a music video otherwise this would be to generic and unoriginal. Compared to our foundation portfolio by challenging the conventions we have progressed alot because the product became to alot more of our own ideas and creation using a wider range of media knowledge.